Customer Research

Covers three modes of customer research: analyzing material you already have (transcripts, surveys, tickets), mining public signal (Reddit, G2, forums), and running new interviews or surveys when no signal exists yet. Surfaces pains, triggers, and the customer's own language so positioning and copy are grounded in what people actually say, not assumption.

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What it does

Extract signal from customer interviews, reviews, support tickets, or run new research from scratch

How to use this

Once it is installed, this skill picks itself up. You do not need to name it.

“analyze these customer interviews”
“build customer personas”
“what are customers struggling with”
“mine reviews for customer language”
Created by
coreyhaines31
Category
Marketing

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