Product Marketing Context
Creates and maintains a single product-marketing context file — audience, positioning, ICP, key messaging — by studying your codebase, landing pages, and existing copy, then having you review and correct the draft. Other marketing skills read this file automatically so you don't re-explain your product every time. Meant to run first, before other marketing skills.
This skill hasn't been reviewed yet.
What it does
Build a shared positioning and audience doc that every other marketing skill can reference
How to use this
Once it is installed, this skill picks itself up. You do not need to name it.
- Created by
- coreyhaines31
- Category
- Marketing
- Source
- View source
Run this on Skills and Agents
You can run the skill on Skills and Agents by creating an account. You don't need to install anything. We provide the model and tokens. Your connected tools and company brain are ready to use.
Skills give you best practices and templates to get the most out of your AI
Add this skill
Pick where you want it. Nothing to configure after.
These install links go live once the signup flow ships. Until then, ask Claude, ChatGPT, or Gemini to fetch this skill's file directly from GitHub.
Not sure which? See the install guide.
Share this skill
Product Marketing Context
Creates and maintains a single product-marketing context file — audience, positioning, ICP, key messaging — by studying your codebase, landing pages, and existing copy, then having you review and correct the draft. Other marketing skills read this file automatically so you don't re-explain your product every time. Meant to run first, before other marketing skills.
Third-party, by coreyhaines31
September 11, 2026
Simple install — no setup required
Open the Claude desktop app and go to the Project you want this in
Go to Code, then Customize, then click Create a new skill and upload the skill file below
Say a trigger phrase to activate it
Download the skill file below
In ChatGPT, create a Project and attach the file (or paste its contents into the project instructions). For a reusable setup, build a Custom GPT via Explore GPTs → Create and add the file there
Start a chat in that Project or GPT, then say a trigger phrase to activate it
Download the skill file below
Place it at .cursor/skills/product-marketing/SKILL.md (rename the downloaded file to SKILL.md). The shared .agents/skills/product-marketing/SKILL.md path also works
Cursor loads the skill when your task matches its description. Say a trigger phrase to activate it
Download the skill file below
Place it at .github/skills/product-marketing/SKILL.md in your repository (rename the downloaded file to SKILL.md)
Copilot loads the skill when it is relevant to your task. Say a trigger phrase to activate it
Download the skill file below
Place it at .agents/skills/product-marketing/SKILL.md in your repository (rename the downloaded file to SKILL.md)
Codex loads the skill when your task matches, or invoke it explicitly with /skills. Say a trigger phrase to activate it
Your skill is downloading.
Create a free account and the platform does the rest:
- Get an email the moment this skill updates
- See every skill and agent you've installed, in one place
- Get your next recommendation based on what you actually use
No credit card. Takes about a minute.
What this skill does
This is an overview of the skill from the site, not the skill's real instructions. The full SKILL.md Claude reads when this skill is active lives on GitHub at the source below.
The full SKILL.md for this third-party skill lives on GitHub. Open it to read the exact instructions Claude will follow.